FINNABLE
Problem:
To scale & build brand recall as a trustworthy player in the lending space. With a target audience very different from most other lenders, Finnable also wanted to figure out the best way to leverage social media to create more brand awareness.
Moira Approach:
We brought in finance expertise through the strategist & writer, both having strong fintech backgrounds, who collaborated with the in-house design team at Finnable to create a strategy that focused on making Finnable a reliable & trustworthy brand. Educative & informative content, along with more faces for the brand, built more relatability.
Impact:
We helped increase followers by 40%